Start using technology to automate your communication
| | Weekly Marketing Round-up powered by Duct Tape Marketing | 09/27/2022 |
|
| | | | | Gone are the days when the only way a customer could reach us was through mail or by phone.
Today, we have to engage with our customers through so many channels – chat, SMS, Google business pages, review sites and not to mention we still get emails in droves.
We also get notifications about messages from Facebook Messenger and Instagram DMs. The number of ways people can get in touch with us these days is seemingly endless. And on top of that, there are all the other social media platforms we need to keep up with too.
So how are business owners supposed to manage everything? My advice to today's business owners and marketers is to start using technology to automate your communication. Learn more.
As always I value your feedback and questions so send me a note - john@ducttapemarketing.com |
|
| | | | | How To Use Marketing Automation To Your Advantage |
|
| Artificial intelligence and marketing automation isn't something of the distant future anymore – and those who leverage them today are seeing the benefits unfold. In this episode, I talk with Chase Buckner, Director of Marketing at HighLevel, about how businesses today can use marketing automation and artificial intelligence to their advantage to grow and scale.
|
|
| | | | | | | Speed Up Your Business Growth Through Experimentation |
|
| A crucial component of growth is experimentation. Experimentation is the engine that drives innovation. It helps businesses implement and test ideas quickly so that you can learn and define failure and success quickly and pivot accordingly. In this episode, I talk with the CMO of Semrush, Andrew Warden, about leading a mature organization and how experimentation helps push its growth as an organization.
|
|
| | | | | | | | | | | | | | | | | | | Any business growth strategy relies on getting leads, but keeping those leads nurtured, engaged and making repeat purchases is really where we begin to see predictable growth.I want to show you how to improve your marketing efforts and produce almost instant returns - in terms of appointments, inquiries, and quote requests from both new and existing customers. And this Thursday, I'm hosting a live training to show you how.
Join me and you'll learn:
- How to use the latest technologies to convert more leads into paying customers
- The best method for reconnecting with customers & increase customer loyalty
- How to scale your business without sacrificing quality or service
|
|
| | | | | | | | | | | Manage All of Your Lead Communication Channels with Lead Spark
|
|
| You really can't fully outsource your communication with potential customers. You need to be able to talk like a human and quickly reach out in a way that feels natural. But it is challenging: there are so many different channels and methods of communication, and it's important for businesses to develop their own style that feels genuine and resonates with their audience. And all of that takes time, time that you probably don't have. Lead Spark was designed to help solve that problem.
|
|
| | | | | | | Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs |
|
| In Measure What Matters by John Doerr, he shares a broad range of first-person, behind-the-scenes case studies to demonstrate the focus, agility, and explosive growth that OKRs have spurred at so many great organizations. OKRs surface an organization's most important work. They focus effort and foster coordination. They keep employees on track. They link objectives across silos to unify and strengthen the entire company. This book will help a new generation of leaders capture the same magic. |
|
| | | | | | | - Tango – Easily create step-by-step guides for your team while you work. Tango documents your actions with automated screenshots and written instructions that you can edit and share smoothly. Creating documented processes has never been easier.
- Gox.ai – Saves you tons of time by compiling data from different sources into a simple report in minutes. Schedule automatic data transfers in Google Sheets, send PDF, Excel attachments, or your entire report as an image in an automated email.
- Xnapper – Allows you to easily share beautiful screenshots centered on a nice background with rounded corners or a watermark.
|
|
| | | | | | |
Who's one entrepreneur that you deeply admire? Why?
|
|
| | | | | | | | John Jantsch
Duct Tape Marketing
|
|
|
|
| | |
|
|
