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Does Google Quality Score Still Matter?

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Does Google Ads Quality Score Still Matter?

 

Quality Score has always been considered one of the most elusive performance metrics in Google Ads. And with all the changes to more automation from Google, we haven’t heard much on this metric (and what you can manually do to control it) for a while. But does that mean it no longer matters?

In this post, Does Google Ads Quality Score Still Matter in 2023, we explore:

  • What Quality Score is and how it works
  • Whether or not it’s still relevant
  • How to improve Quality Score

Find out once and for all if this metric matters for your Google Ads success in 2023.

 
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