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Weekly Marketing Round-uppowered by Duct Tape Marketing | 12/20/2022 |  | While many marketers like to think of marketing as a totally bespoke custom process, the reality is that 80 percent of businesses out there need the same 80 of marketing tactics. They just need those services applied in slightly different ways, depending on the specifics of their business. That is really what the consulting part of the job is; the other stuff is about implementation. Here's how to develop a repeatable process.
As always I value your feedback and questions so send me a note - john@ducttapemarketing.com |
|  | | | The Power Of Scarcity |
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| Scarcity is arguably the most potent key principle of influence―invoking the kind of primal instincts that were essential to our ancestors' survival. Dr. Mindy Weinstein shares her deep expertise in both marketing and psychology to reveal how this influence principle can be used to boost sales, win negotiations, spark action, develop community, build customer loyalty, and more. |
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| Listen now | | | The Proven Framework For Building A Thriving Community |
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| What would your business look like if every customer was your biggest fan? Community-driven companies grow revenue 30% faster than product-led companies. Liz Lathan joins me in this episode as shares her proven framework for creating a thriving community that converts. |
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 | | | The Content Accelerator Workbook:
Learn How to Grow Your Business and Create Better Content with Less Stress |
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Overwhelmed by all the content out there? Could you use a little help? I know the feeling and I know other agencies who know the feeling. That's why we created The Content Accelerator Workbook. It is an all-in-one guide that teaches you how to build a better content strategy so you can spend more time doing what you love; growing your business. |
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That's a Wrap! | | | I am happy to share our December Agency Certification Intensive Training was a huge success!
We covered how to create profitable packages, generate leads, get more premium clients, operate like an agency (and not a freelancer), track your metrics for growth, and so much more. We also discussed strategic profitability planning—I can't believe we covered it all in just three days!
We are very excited to see where all the graduates go from here and to help them grow and scale along the way.
If you have been thinking about taking that next step towards agency growth, make 2023 the year you finally take the leap.
Join our next Certification Intensive Training on February 22-24, 2023. | | |  | | | | Learn more |  | | | Social Media Marketing Workbook: How to Use Social Media for Business |
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| Learn the basics of social media marketing in plain English with this step-by-step guide. It's perfect for anyone who needs to learn how to market products or services on Facebook, Instagram, TikTok, LinkedIn, YouTube, Twitter, and Pinterest. |
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- Thnks – No more waiting until you meet someone in person to say Thnks! Thnks makes it easy to send a carefully chosen thank-you gift instantly via text or email. They have a library of exclusive "thank you" items that can be delivered for any occasion, no matter how you know them, including prospects, customers and employees.
- Blaze – Blaze is the next-generation tool that helps you understand, engage and manage your users. We're talking Discord analytics, user management and powerful reporting all in one place.
- ClickMinded – ClickMinded is the Marketing Operating System for your business. It's a library of digital marketing SOPs and online courses that help you grow new customers and revenue through a repeatable process.
|  | Weekly question from The Self-Reliant Entrepreneur
Do you feel as though the work you are doing is making a difference? For whom? |
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