I believe that coaching and consulting presents one of the best opportunities to grow a highly profitable business right now and the concept of the fractional CMO is the most significant trend in the industry this year.
A fractional CMO is someone who offers strategic work and direction to a handful of companies who need a strategic marketing role but who do not want the expense and uncertainty that comes with hiring a full-time Chief Marketing Officer. (Average CMO salary according to Salary.com is $160-320K)
A fraction CMO can make more than some of the highest-paid full-time CMOs working with only a handful of companies.
A fractional CMO works part-time with an organization to set strategic marketing direction and then often works with internal and external teams to orchestrate the implementation of marketing tactics.
I've been providing this type of service to a handful of businesses for years and have taught hundreds of coaches and consultants how to do it as well.
On Tuesday, October 18th at 3:00 pm MT (2P/4C/5E), I'm going to conduct a 45-minute training that lays out my entire fractional CMO system step-by-step. I'll show you the tools we use and the point of view that anyone can adopt to create this highly lucrative offering.
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