How to build your marketing hourglass

Form submission, phone call, content download, video preview, demo and more

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Weekly Marketing Round-up powered by Duct Tape Marketing | 12/07/2021 What are all of the ways someone can try your company? Form submission, phone call, content download, video preview, demo? Prospects get a sense of what it will be like to work with you in many small ways – make them all work for you. As always I value your feedback and questions so send me a note - john@ducttapemarketing.com How To Brand With Purpose In this episode, Ivan Estrada shares critical lessons about personal growth and self-discovery. He shares how your own experiences, challenges, and obstacles hold the key to creating a timeless brand that builds loyalty, influence, and trust―a brand with purpose. Scaling Your Business Through Acquisition In this episode, Investor and Co-Founder of 5 different Inc. Magazine companies, Roland Frazier, talks about how to scale your business through acquisition, the key to recognizing opportunities, and how to strategically build a portfolio. Sponsored by If you love this podcast, give us a review. Miracle and Wonder: Conversations with Paul Simon What happens when Paul Simon, widely considered one of the greatest songwriters in music history, and Malcolm Gladwell, the best-selling author, sit down together, with a tape recorder and a guitar? The result is an intimate audio biography of one of America's most popular songwriters. Miracle and Wonder is a window into Simon's legendary career, what it means to be alive as an artist, and how to create work that endures. Listen to it now The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth It's more difficult than ever for businesses and marketing professionals to cut through the noise to create relationships with their customers. Organizations that focus on converting their customers to members and helping them achieve the lasting transformation they are seeking rather than simply offering the transaction of the moment are winning. The Ultimate Marketing Engine truly distills down the principles I've used over my career to help businesses and brands create and maintain a clear, effective marketing strategy. Get a copy CopySmith — Content crafted by AI, perfected by humans Thursday — A simple, easy way for remote teams to do their socials Hypefury — Your personal assistant to help you grow & monetize your Twitter audience 8 On-Page Optimization Techniques That Google Hates — by Kristen M. Vaughn via Search Engine Journal TikTok for Business: Why Marketers Should Consider TikTok — by Michael Stelzner via Social Media Examiner Weekly question from The Self-Reliant Entrepreneur Do you wish you were doing something different than what you are doing now? What? John Jantsch Duct Tape Marketing

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