A potent part of the marketing journey

...are marketing funnels. Here are 5 that every business should create

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Weekly Marketing Round-up powered by Duct Tape Marketing | 11/16/2021 Lead funnels are a potent part of the marketing journey and can and should be applied in more ways than simply building an email list and selling products. In this article, I outline 5 funnels that every business should create. As always I value your feedback and questions so send me a note - john@ducttapemarketing.com Cultivating The Lost Art Of Wonder In Your Life In this episode, I talk with Jeffrey Davis, author, and CEO of Tracking Wonder Consultancy, about how the lost art of wonder can help us cultivate creativity, sustain the motivation to pursue our big ideas, navigate uncertainty and crises, deepen our relationships, and more. 3 Types Of Referral Offers Every Business Needs I'm doing a series on Referral Generation where I'm presenting what I'm calling the seven grades of referral fuel. In this episode of the series, I'm diving into the first point – why you should have referral offers for every client and what those offers should look like. Sponsored by If you love this podcast, give us a review. The Experience Maker: How to Create Remarkable Experiences That Your Customers Can't Wait to Share How can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience. My friend and author Dan Gingiss recently launched a new book called – The Experience Maker. In this book, he shows you how your existing customers can become your best marketers, help you acquire new customers, and plug your "leaky bucket". Get a copy The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth Today, it's really tough for businesses and marketing professionals to cut through the noise to create relationships with their customers. In my latest release, The Ultimate Marketing Engine,  I introduce an innovative new approach to marketing strategy that will transform how you view your business, your marketing, and perhaps, even how you view every customer. Get a copy Sendinblue's easy-to-use digital marketing tools include email and SMS marketing, automation, CRM, signup forms, landing pages, and more! We help businesses compete with big brands by providing them with the necessary tools to grow their businesses and maintain relationships with their audiences. ✔️  Pick the right tool. You want a newsletter platform that is cost-effective at scale and can easily integrate with other channels. ✔️ Quality over quantity. Focus on writing emails that your subscribers actually want to read. Lead with value-added content. ✔️ Segment your list, starting with engagement. If subscribers have shown a deeper level of interest in your business, send them special offers and more targeted content.   Join the Party! 100 million emails sent every day, 300K users in 160 countries, 10 years of expertise, and $0 to get started on our free account! You can also use this promo code to get 50% off your first three months on either our lite or premium account! Intrro — Get matched with the best talent in your employees' network so you can hire from recommendations SparkLoop — Get more, high-quality email subscribers on autopilot Proofhub — Easily plan, collaborate, organize and deliver projects of all sizes, on time, using one project planning software with all the right tools put in one place 6 Short-Form Video Trends Online Marketers Should Watch in 2022 — by Martina Bretous via HubSpot How to Choose the Right Keywords for SEO — by Joshua Hardwick via Ahrefs Weekly question from The Self-Reliant Entrepreneur What's one thing you've done in your life that you once thought was not possible? John Jantsch Duct Tape Marketing

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